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BC Liquor Stores has celebrated after raising over a million dollars for charity in 2020.
It said that over the holiday season, $820,028 was collected from customers across the province.
Combined with cash from a fundraising campaign in the summer, the government retailer was able to donate $1,132,472 to Food Banks BC.
"When it comes to raising funds or awareness, our employees believe in giving where they live and work hard to do the best for their communities," said Blain Lawson, general manager and CEO of the BC Liquor Distribution Branch (LDB).
"I am incredibly proud of what our teams have been able to do in a year filled with operational challenges."
All funds collected by the stores on behalf of Food Banks BC are given to the food bank in the community where the funds are raised.
"The generosity of British Columbians during the pandemic is inspiring and shows how we can come together as a community to support others," said Selina Robinson, minister of finance.
"These small acts of kindness can make a real difference in someone's life, and I'd like to thank the thousands of British Columbians whose donations helped put food on the table for those going through a tough time."
Food Banks BC’s executive director Dan Huang-Taylor, meanwhile, said the donation will help the charity “get through these extreme times.”
He said: ”The past year has been one of the toughest that many of our food banks and the communities they serve have faced in decades, and we know we're not through the woods yet.”
Huang-Taylor added that the fundraising campaigns amassed a “truly staggering” amount of donations.
“This generosity reaches our 103-member food banks throughout the province and the over 100,000 people who access food banks' services every month in BC, enabling the purchase of healthy, nutritious food."
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